Tag: outreach

Which social media platform offers the biggest bang for the buck for science outreach to the public?

Since 2005, social media has grown from a playground for angsty teenagers into a tool that pervades nearly everyone’s lives. In fact, almost 3/4 of all internet-using U.S. adults now use social media in some form of another in their

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How do you maximize the Tweetability of your presentations?

Given that conference season is coming up, I’ve been giving a great deal of thought to the best ways to increase the impact of my presentations. How do I make them memorable? How do I make them available and interesting

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Insight from “Don’t be such a scientist”

This week, I sat down to read Randy Olson’s book, “Don’t be such a scientist.” Other than the fact that Randy and I share the same name (and nearly the same profession!… or at least, we used to), we apparently

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